The brief
Admiral’s content team regularly launches interactive tools to support its car, home, pet, travel and finance products. Each one needed to be fun, shareable and accurate, and to sit inside Admiral’s existing site. The creative was supplied; we built every tool.
What we built
A run of bespoke calculators and campaign pages: a 12-step home maintenance planner, a dog cost calculator, an APR savings calculator, a key security quiz, a Christmas bauble calculator and an illustrated cruise campaign. Each was built on lightweight, reusable code, with fast, accessible forms, results tailored to the user’s answers, and social sharing built in.
The result
A dependable build partner for Admiral’s campaign calendar, turning supplied creative into polished, playful tools on tight deadlines. The campaigns have since been retired, so they live on here.





